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ViewAttendees 39

Audience development and metrics

Reaching Younger, More Diverse Audiences As A Legacy News Org

Saturday, August 26, 2023
2:30pm – 3:30pm EDT
Diversity, Equity + Inclusion
This workshop for legacy outlets large and small will cover reaching Gen Z and people of color, showing how hiring, story optimization, brand voice, and social strategy can help attract future subscribers and revenue drivers.

Live AI-powered Transcript

This session is designed for:

  • News leaders from legacy or developing publishers seeking functional tips and skills on how to develop relationships with younger and non-white readers.
  • Journalists and media professionals seeking ways to connect with more audiences.
  • Anyone interested in learning abouy